01
Before Asana - challenges
The lack of a central management system resulted in chaotic and unstructed workflows, making it difficult to both plan and coordinate client projects.
Such disorganized environment led to delays and inefficient use of resources.
Team communication was often inconsistent and dispersed across various tools, which frequently prolonged the decision-making process and slowed down projects at critical moments.
Before Asana - challenges
Before implementing Asana, the agency struggled with operational challenges in project management.
02
Why Asana
We understood we needed to centralize the work and communication of the teams first.
We chose Asana.
During the testing and implementation phase, teams started to effectively plan, coordinate, and track work progress in Asana.
An additional advantage from the beginning was the ability to aggregate communications within specific projects. This aspect significantly facilitated their management and increased transparency in the execution of tasks.
Additionally, Asana’s intutiveness made it much easier to adapt and develop new habits in teams.
Why Asana
The dynamic work environment at the marketing agency required a revolutionary change.
03
After Asana - change
With each passing month, we gained a deeper understanding of how a well-adapted tool like Asana could streamline our daily duties.
If we were to list the areas of work and communication in which Asana began to play a key role, they would be:
- Planning
- Delegation of tasks
- Reporting
- Prioritization
- Resource management
What business-important metrics have changed after the implementation of Asana?
- significant increase in productivity through better time and task management,
- reduction in the time required to complete projects, thanks to streamlined communication and improved work organization,
- acceleration of internal communication, thanks to centralization of information and discussions within tasks,
- improving efficiency in implementing projects for clients.
After Asana - change
After the introduction of Asana, our organization experienced significant changes that transformed the way we manage projects and the daily work of our teams.
A Brief Commentary from Remote Sensei
IIbif's case is proof of how Asana's easy-to-use interface enables quick implementation and adaptation in the dynamic environment of a marketing agency. Asana not only allowed teams to improve project management tactics but also to increase productivity and reduce the time needed to complete projects.
for freedom.